05/24/2022
In Michigan, state-level candidates and PACs have spent $194,180 from their campaign accounts on services from Facebook in the 2022 election cycle so far. Facebook received 0.27 percent of all reported expenditures.
According to reports filed with the Michigan Secretary of State between Jan. 1, 2021, and Apr. 20, 2022, here are the top candidates and PACs that have spent campaign funds with Facebook.
Top 10 Michigan campaigns spending money with Facebook
Of the $194,180 spent with Facebook, 92.58 percent came from these 10 campaign accounts.
Top Campaign Expenditures with Facebook (1/1/2021 – 4/20/2022)
| Rank | Total Paid to Facebook | Name | Account Type |
| 1. | $65,000.00 | Michigan Action | Non-candidate PAC |
| 2. | $39,618.50 | Let MI Kids Learn | Non-candidate PAC |
| 3. | $33,000.00 | Get Michigan Working Again (Superpac) | Non-candidate PAC |
| 4. | $16,084.86 | For Our Future Michigan (Superpac) | Non-candidate PAC |
| 5. | $6,541.65 | Mark Huizenga | Candidate PAC |
| 6. | $5,785.19 | Steven Gilbert | Candidate PAC |
| 7. | $4,960.00 | Great Lakes Education Project | Non-candidate PAC |
| 8. | $3,880.10 | Lana Theis | Candidate PAC |
| 9. | $3,058.53 | Livingston County Republican Committee | Non-candidate PAC |
| 10. | $1,849.54 | Northwest Wayne County State-Local PAC | Non-candidate PAC |
Campaign expenditures with Facebook in 12 states
Here is how spending with Facebook in Michigan compares to 12 other states with data available from Transparency USA for the most recent election cycle:
Comparison of total campaign finance expenditures with Facebook, by state
| Rank | State | Total Paid to Facebook | Reporting Period |
| 1 | California | $5,290,745 | 1/1/2021- 4/23/2022 |
| 2 | Virginia | $4,486,863 | 1/1/2020-12/31/2021* |
| 3 | Texas | $2,675,276 | 1/1/2021 – 5/14/2022 |
| 4 | Michigan | $194,180 | 1/1/2021 – 4/20/2022 |
| 5 | Minnesota | $166,072 | 1/1/2021 – 3/31/2022 |
| 6 | Arizona | 123,154 | 1/1/2021 – 3/31/2022 |
| 7 | Pennsylvania | $106,513 | 1/1/2021 – 3/9/2022 |
| 8 | Wisconsin | $101,978 | 1/1/2021 – 3/21/2022 |
| 9 | North Carolina | $78,960 | 1/1/2021 – 4/30/2022 |
| 10 | Florida | $36,148 | 1/1/2021 – 3/31/202 |
| 11 | Indiana | $29,534 | 1/1/2021 – 4/8/2022 |
| 12 | Ohio | $19,924 | 1/1/2021 – 4/13/2022 |
*Virginia’s two-year election cycles end in an odd-numbered year. The first available reports for Virginia’s 2023 election cycle are due Jul. 17, 2022.
While spending varies widely between states, no state on Transparency USA has reported more than 1.06 percent of total campaign expenditures on services from Facebook in the most recent cycle.
The data above are based on campaign finance reports that active Michigan PACs submitted to the Michigan Secretary of State. Transparency USA publishes campaign finance data following major reporting deadlines. State or federal law may require filers to submit additional reports.
| Report Name | Report Due Date |
| 2022 Annual/January | 1/31/2022 |
| 2022 April (PACs) | 4/25/2022 |
| 2022 July (PACs) | 7/25/2022 |
| 2022 Post-Primary | 9/1/2022 |
| 2022 Pre-General | 10/28/2023 |
| 2022 Post-General | 12/8/2022 |
This article is a joint publication from Ballotpedia and Transparency USA, who are working together to provide campaign finance information for state-level elections. Learn more about our work here.